With over 25 years of experience, AJ Williams is the creative visionary behind AJ Events’ experiential design, execution and fundraising. AJ‘s work is always ambitious, and often unconventional. Her work reflects a bold, can-do attitude, where bringing a client’s vision to life is not only possible but paramount. AJ masterminds cutting-edge experiences for corporate and private events, she exceeds expectations with event publicity & fundraising for her non-profit clients, and designs beautiful and thoughtful events for social clients. AJ credits a background across multiple disciplines as key to her creativity, savvy production, and innate flexibility. After Massachusetts College of Art, she worked in publishing, catering, fashion, and eventually marketing before launching AJ Events. AJ’s ability, unique talents and outstanding reputation have made her a tremendous success.  She has been named in BizBash “Top Event Producers of the Year”, The BizBash 500 "Most Influential Event Professionals", Boston Business Journal’s “Areas Top Meeting and Event Planning Companies” list every year since 2003, Boston Herald’s top 10 event planners, and more.


She surpasses what’s expected of a typical Boston event planner – executing comprehensive strategic event campaigns, as well as orchestrating successful fundraising campaigns for clients, all in house. This allows for unmatched quality control and ensures that the vision stays cohesive, putting AJ Events in a category all on its own. AJ executes press-worthy fundraisers with celebrities Jennifer Hudson, Earth, Wind & Fire, Queen Latifah, Anthony Anderson, President Bill Clinton, Michael McDonald, Wyclef, Vanessa Williams, Danny Glover, Common, The Eagles, Run DMC, Jimmy Fallon’s The Roots, and many more.


“Creating energy is a big part of my success.  I give my clients event strategy, smart events. There’s a formula involved and I’ve perfected it.” In short, AJ throws a great bash.

We bring your vision to life

Our process starts with getting to know each client intimately whether it’s a company or individual to create authentic and custom experiences. We guide our clients with our knowledge and expertise while maintaining their unique vision. Our approach is a collaborative experience, we listen, then develop the perfect plan for every event. At every stage, our team works with you, giving thoughtful attention to every detail and proudly putting our name behind your event.

AJ is sought out for her innate ability to not only incorporate a client’s aesthetics but provide strategic ideas that elevate events. Our job is not done until we deliver and we hear… “This is the best event!”

Contact us, we will show you how.

SPEAKING ENGAGEMENTS

AJ Williams speaks at conferences with a focus on event design, fundraising and event strategy. AJ loves to share her knowledge and expertise as an event strategist and designer with a broader audience, develop new industry contacts, and meet new friends from all over. Learn her secrets to creating energy and how uniquely it increases the guest’s overall experience for weddings and social events. Learn how creating energy increases revenue night-of during the auction. She will share her fundraising techniques and strategic approach to event marketing. It’s not what you think!

When she speaks, they listen.

She is available throughout the year for professional engagements worldwide. To book AJ as a speaker for an upcoming event, please do not hesitate to email her directly at aj@ajwevents.com.